Wondering if your vendors or agencies are taking advantage of you? Then you need to read about the three most common eCom scams.More
Author Archives: trredit
How To Run Meta Ads In 2024
Everything I learned about how to run Meta ads in 2024 from a year of managing more than $1 Million in client ad spend.More
Ads Made Me Do It
Saying “Marketing made me do it!” is like saying “But I was drunk when I said that!”…it’s not really a valid excuse.More
Should You Try Cost Caps For Meta Ads?
Confession: I had to mute the term “cost cap” on X (Twitter?). There were too many people getting too dogmatic about it. I am a big believer in the idea that no single tactic is a “silver bullet” for every business. Every platform has “usage guidelines” that set the user up for success, but not every…More
“Agency or In-House?” At $5M, $25M, $50M & Beyond
Should you use an agency to manage your brand’s performance marketing or build an in-house team? I’ll break down this question for brands of different sizes.More
How To Hire A Digital Marketing Agency Without Getting Burned
Yes, there are bad agencies out there. No, they aren’t all bad. Here is how to hire a digital marketing agency without getting burned.More
How To Sell Expensive Products With Meta Ads
Selling expensive products with Meta ads is playing the game on hard mode. I’ll explain why, and how to do it successfully anyway.More
The Biggest Attribution Mistake I See Brands Make
What is the biggest attribution mistake that most brands make? Agonizing over “what channel gets the credit” for a sale.More
3 Growth Busters To Avoid At All Costs
Avoid these three common marketing traps that stall growth for businesses of every size.More
35 Hot Takes For My 35th Birthday
One hot take for every year of my life.More